The Premier League is not just a league, it is something of an institution. For several decades, this English football league has established itself as one of the most prestigious and competitive in the world. Every week it offers matches between the biggest clubs, where star players from all over the world showcase their skills and tactics at the highest level. For many football fans around the world, the Premier League is not just entertainment, it is a lifestyle.
Public viewing of Premier League
To publicly show Premier League matches, such as in a bar or restaurant, you need special rights and permits. If you are a business wanting to show the matches to your guests, you need the right kind of subscription that includes these viewing rights. In Sweden, Viaplay has been the main provider of Premier League broadcasts in recent years, which means that companies with the correct type of Viaplay subscription can show these matches to their customers.
Updates to Viaplay's terms for the Premier League season 2024/2025
Ahead of the Premier League season 2024/2025, Viaplay has updated its terms. Viaplay has sold the rights to Saturday matches at 13:30 to Amazon Prime Video, which means that these 38 matches during the season will now be broadcast via Amazon's platform.
Customers with V Small or V Max channel packages from Binero will not be affected by price increases, but need to create an Amazon Prime Video account to access these broadcasts. Binero is working to simplify this process and will provide more information when a solution is in place.
Questions can be directed to your personal contact person or customer service.
