Company management
Binero's management is responsible for day-to-day operations and business development.
Annika Rydström
Chief Executive Officer
Year of birth: 1975
CEO since: April 2024
Previous positions: Annika has many years of experience in high-level sales and leadership, most recently as CEO and co-founder of Infrateq and prior to that COO in EMEA for Hoist Group.
Education: IHM Business School and University studies in Economics
Holdings in the company: Owns 6 598 167 shares.
Marie Lobéus
Group Chief Financial Officer
Year of birth: 1975
CFO since: June 2024
Previous positions: Marie has extensive experience in finance and leadership from companies such as Hoist Group and Covidien and most recently as Group CFO of Infrateq Group.
Education: MBA from Edinburgh Business School and BSc in Economics from Stockholm University
Holdings in the company: Owns 395,890 shares
André Borné
Business Unit Director
Network Services & Media Distribution
Year of birth: 1972
Business Unit Director since: June 2024
Previous positions: André has many years of broad experience in sales both in Sweden and internationally. He has held leading roles in sales at several major players such as American Express, Via Egencia and Scandic.
Education: Educated in leadership at Harvard Business School
Holdings in the company: Owns 164,954 shares
Pål Sjögren
Business Unit Director
IT Services & Consulting
Year of birth: 1975
Business Unit Director since: September 2024
Previous positions: Pål has extensive experience in sales and product strategy, primarily within the hospitality sector. Most recently, he held the position of Director Hospitality Products at Planet and previously held leading roles at HoistLocatel and Hoist Technology AB.
Education: Hospitality education from Johnson & Wales University and Mercuri International
Holdings in the company: –
Emil Waldersten
Group Product Director
Year of birth: 1982
Group Product Director since: June 2024
Previous positions: Emil has worked with IT and operations since 2005 and has a broad base with expertise in networks and infrastructure.
Education: Bachelor's degree in pedagogy and multimedia from Stockholm University.
Holdings in the company: -
Marcus Lindén
Group Operations Director
Födelseår: 1976
Group Operations Director sedan: Juni 2024
Tidigare positioner: Marcus har jobbat med IT inom support och operations sedan 1998, både i sverige och internationellt.
Utbildning: –
Innehav i företaget: –
Hampus Markkrona
Group Marketing Director
Year of birth: 1995
Group Marketing Director since: February 2025
Previous positions: Hampus has worked in the IT industry with sales and marketing since 2020. He has specialized in developing marketing organizations and their collaboration with sales teams.
Education: Bachelor's degree in Business Administration from the School of Business, Economics and Law at the University of Gothenburg.
Holdings in the company: -
Contact us
Do you have questions or concerns?
Here you will find contact details for Binero and also for our various teams in Cloud and IT infrastructure services for companies and organisations. You can also fill in the form on the right and we will get back to you directly.