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The future of data protection: How technology and legislation shape privacy

In an era of constantly evolving technology, we face important questions about privacy and data protection. While technological advances have enabled faster and more extensive data exchanges, they have also created new challenges for the protection of individuals' right to privacy.

In the world

The United States and other third countries show no signs of changing their surveillance laws, which means that commercial and national interests will continue to take priority. This predicts a future of continued conflicts and challenges in the handling of data across national borders.

However, an interesting phenomenon to observe is the nations that are choosing to move towards the European model of data protection. By changing their legislation and views on individuals' data rights, they can move closer to the European view that individuals should have inherent rights.

AI and data processing

Many people are speculating about where AI is headed. Is it permissible to use someone else's data? What methods should be used to process historical data? How can personal data be protected effectively? The grey area is growing in size along with the debate. What we do know is that companies are becoming increasingly dependent on automation and artificial intelligence to process large amounts of data.

But how is the data protected? The Swedish Data Protection Authority (IMY) is investigating whether federated machine learning could be the solution. Instead of sending sensitive data to a central server, the AI model is trained directly on each device, and only model updates are sent back. This could potentially mean improved data protection, which is particularly relevant for sectors such as healthcare and financial services, where privacy and confidentiality are crucial.

In a time of change

Companies and organisations benefit from considering where and how they store data, especially at a time when data protection legislation is constantly changing and under review. By staying up to date on global trends, engaging in dialogue and seeking expert guidance, companies can ensure they choose the right cloud service for both their business and their customers.

Data protection and privacy in the digital age are complex, but incredibly important. Want to deepen your knowledge and understand how these challenges affect you or your business? Download our guide to cloud compliance.

Your guide to cloud compliance

Download our guide to cloud compliance. In the guide, you can read about the EU's latest adequacy decision and how it affects your choice of cloud service.

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